Linkwrap of Google’s Antitrust Deal With the FTC

By Eric Goldman It seems like forever since the FTC settled its antitrust investigation with Google, even though it’s been less than 3 months. My recap post from the initial announcement. We’re waiting for the European denouement, but in the…

Book Recommendation: “Trademark and Deceptive Advertising Surveys”

By Eric Goldman I read only a couple of books per year. As very long-form scholarship, books usually require big blocks of time to read (and I rarely have such blocks), and I typically find the payoff isn’t worth the…

Buying Keyword Ads on People’s Names Doesn’t Violate Their Publicity Rights–Habush v. Cannon (Forbes Cross-Post)

By Eric Goldman Habush v. Cannon, 2013 WL 627251 (Wisc. App. Ct. Feb. 21, 2013) Can you imagine someone buying Google ($GOOG) AdWords keyword advertising triggered by your name?  Most of us wouldn’t dream of it, usually because our names just…

Lindsay Lohan Loses Publicity Rights Claim Against Pitbull Over Song Lyrics–Lohan v. Perez

By Jake McGowan [writings][LinkedIn] Lohan v. Perez, No. 11-CV-5413 (E.D.N.Y. 2013) Lindsay Lohan just can’t catch a break. In 2007, after a string of unsuccessful movies and a long battle with substance abuse, Lohan found herself on probation for two…

Telephone Consumer Protection Act Case Update – February 2013 Edition

[Post by Venkat Balasubramani] Birchmeier v. Econ. Strategy Group, 12 C 4069 (N.D. Ill. Dec. 28, 2012): This was a putative class action filed against Economic Strategy Group and Caribbean Cruise Line. Plaintiff alleges that defendants made calls to their…

With Its Australian Court Victory, Google Moves Closer to Legitimizing Keyword Advertising Globally (Forbes Cross-Post)

By Eric Goldman Google’s ($GOOG) keyword advertising program, AdWords,  has been subject to constant legal challenges for the past decade.  After an initial period of legal uncertainty, AdWords’ legal fortunes recently have brightened in the United States and Europe.  Earlier this…

Another Google AdWords Advertiser Avoids Trademark Liability–Whipple v. Brigman

By Eric Goldman Whipple v. Brigman, 2013 WL 566817 (W.D. N.C. Feb. 13, 2013) I’ve repeatedly said that trademark lawsuits over Google AdWords advertising rarely make financial sense. This case would clearly support that proposition, except both parties proceeded pro…

Yelp Defeats Legal Challenge to Its User Review Filter (Forbes Cross-Post)

By Eric Goldman Demetriades v. Yelp, Case No.: BC484055 (Cal. Superior Ct. Jan. 25, 2013).  Some supporting documents: * Yelp’s anti-SLAPP motion to strike * Demetriades’s opposition * Yelp’s reply Yelp ($YELP) uses an automated review filter to suppress some user reviews…

Why You Should Consider Teaching Advertising Law (Including Comments from Felix Wu of Cardozo)

By Eric Goldman This semester I’m teaching Advertising & Marketing Law again. My syllabus. I’ve written before about the course and my casebook reader with Rebecca Tushnet. In this post, I’d like to recap some remarks I made in a…

Top Ten Internet Law Developments of 2012 (Forbes Cross-Post)

By Eric Goldman I’m pleased to share my list of top 10 developments of 2012: #10: The Push Towards Anti-Class Action Arbitration Clauses.  In 2011, the U.S. Supreme Court ruled in AT&T Mobility v. Concepcion that businesses may be able to adopt mandatory…