It's Not Possible To Steal Facebook 'Likes'--Mattocks v. BET

It’s Not Possible To Steal Facebook ‘Likes’–Mattocks v. BET

In 2008, Plaintiff Stacey Mattocks developed an (initially unofficial) Facebook page focusing on “The Game,” a television series initially aired on CW and later acquired by BET. In 2010, BET contacted Mattocks and hired her as a part-time worker, paying…

What's a Browsewrap? The Ninth Circuit Sure Doesn't Know--Nguyen v. Barnes & Noble

What’s a Browsewrap? The Ninth Circuit Sure Doesn’t Know–Nguyen v. Barnes & Noble

This is a lawsuit over Barnes & Noble’s alleged failure to honor its closeout advertisements for Hewlett-Packard Touchpads. (Coverage of the district court ruling here: “Barnes & Noble’s Online Contract Formation Process Fails–Nguyen v. Barnes & Noble.” Plaintiff (Nguyen) placed an…

Fining Customers For Negative Online Reviews Isn't New...Or Smart (Forbes Cross-Post)

Fining Customers For Negative Online Reviews Isn’t New…Or Smart (Forbes Cross-Post)

Last week, we learned that a New York hotel, the Union Street Guest House, was fining guests $500 for posting negative online reviews. The story received considerable media attention because the restriction violates our social norms and is almost certainly…

Q2 2014 Quick Links, Part 3 (Privacy, Marketing, E-Commerce & More)

Q2 2014 Quick Links, Part 3 (Privacy, Marketing, E-Commerce & More)

Privacy * Snapchat’s basic value proposition (“Disappearing digital photos”) has been deceptive from the beginning. The FTC busted them for it. (I saw James Grimmelmann added this to his Internet Law casebook. We’ve also added it to our Advertising Law…

23andMe's Browsewrap Fails, But Its Post-Purchase Clickthrough Works Anyway--Tompkins v. 23andMe

23andMe’s Browsewrap Fails, But Its Post-Purchase Clickthrough Works Anyway–Tompkins v. 23andMe

You may recall 23andMe’s legal troubles last Fall, when the FDA launched a big smackdown over selling genetic tests. In the wake of the FDA takedown, the class action lawyers moved in for their cash grab. 23andMe defended with an…

Plastic Surgeon's "Before & After" Photos Violate NY Publicity Rights--Manzione v. Mashkevich

Plastic Surgeon’s “Before & After” Photos Violate NY Publicity Rights–Manzione v. Mashkevich

Dr. Grigoriy Mashkevich performed rhinoplasty on Catherine Manzione and took before-and-after photos of Manzione. Confusingly, Manzione apparently signed two seemingly inconsistent form consent agreements regarding the photos. One said: I do not want my photos to be used. I understand…

Privacy Claims Based on LinkedIn’s Security Promises Survive Motion to Dismiss

Privacy Claims Based on LinkedIn’s Security Promises Survive Motion to Dismiss

This is a lawsuit filed in the wake of a widely reported data breach at LinkedIn. Plaintiffs alleged benefit-of-the-bargain type claims against LinkedIn, saying LinkedIn failed to live up to its security practices. The first time around, the court rejected…

California Moving To Protect Consumer Reviews--AB 2365 (Forbes Cross-Post)

California Moving To Protect Consumer Reviews–AB 2365 (Forbes Cross-Post)

Consumer reviews play a critical role in our marketplace today, and existing consumers can have significant influence over prospective consumers. Many businesses have accepted this new competitive reality, but not all. For example, some businesses ask their customers to contractually…

'Flash Sale' Website Defeats Class Action Claim With Mandatory Arbitration Clause--Starke v. Gilt

‘Flash Sale’ Website Defeats Class Action Claim With Mandatory Arbitration Clause–Starke v. Gilt

This is a straightforward ruling, but I liked it because it nicely illustrates what’s happening in the field and the courts right now. Gilt Groupe runs the “flash sale” website Gilt.com. I know some folks love these sites but I’ve…

How To Get Your Clickthrough Agreement Enforced In Court--Moretti v. Hertz

How To Get Your Clickthrough Agreement Enforced In Court–Moretti v. Hertz

So, by now, you know that if you want an enforceable online agreement, you need to implement it as a mandatory clickthrough. With that settled, it’s time to address an advanced topic: what evidence can you offer a judge to…