Atari’s Lawsuit Against a Print-on-Demand Service Fizzles Out–Atari v. Printify

This is an IP enforcement action against a print-on-demand service called Printify. Printify facilitates interactions between merchants who create new items to sell (using storefronts like Etsy, Shopify, or eBay) and third-party printers/manufacturers. Printify doesn’t process consumer purchases for its…

N.D. Cal. Judge Pushes Back on Copyright SAD Scheme Cases--Viral DRM v. YouTube Schedule A Defendants

N.D. Cal. Judge Pushes Back on Copyright SAD Scheme Cases–Viral DRM v. YouTube Schedule A Defendants

My SAD Scheme paper provided some data indicating that 88% of SAD Scheme cases involved trademarks, with only 6% each in copyright and patents. So SAD Scheme copyright cases aren’t unheard of, but they are rare. * * * A…

2023 Internet Law Year-in-Review

2023 Internet Law Year-in-Review

My roundup of the top Internet Law developments of 2023: 10) California court bans targeted advertising (?). Regulators have sought to suppress online targeted advertising for years, with only minimal success. Then, in Liapes v. Facebook, a California appeals court…

Internal Search Results Aren't Trademark Infringing--PEM v. Peninsula

Internal Search Results Aren’t Trademark Infringing–PEM v. Peninsula

This is a case involving a trademark owner and a competitive keyword advertiser. The trademark owner memorably (and ridiculously) characterized the rival as engaging in “keyword conquesting,” a term I encourage you never to use. The court already sent that…

Why Online Marketplaces Don't Do More to Combat the SAD Scheme--Squishmallows v. Alibaba

Why Online Marketplaces Don’t Do More to Combat the SAD Scheme–Squishmallows v. Alibaba

This appears to be a SAD Scheme case involving Squishmallows, a stuffed animals brand. The brand owner, Kelly Toys, sued 90 e-commerce merchants in a sealed complaint and got a TRO. For unclear reasons, Kelly Toys expanded the litigation to…

2023 Quick Links: IP, Keyword Ads

* For over a decade, I’ve implored people to stop using the term “Soft IP.” Amanda Levendowski now provides another reason: the term has problematic gender implications. * After II Movie, LLC v. Grande Communications Networks, LLC, 2023 WL 1422808…

SAD Scheme Cases Are Always Troubling--Betty's Best v. Schedule A Defendants 😠

SAD Scheme Cases Are Always Troubling–Betty’s Best v. Schedule A Defendants 😠

Every SAD Scheme lawsuit is problematic, though the specific reasons may differ. Each lawsuit creates dozens or hundreds of individual dramas, few of which receive any public scrutiny, and usually comes at the cost of due process and the rule…

Hot Take on the Wavy Baby Decision (Guest Blog Post)

Hot Take on the Wavy Baby Decision (Guest Blog Post)

by guest blogger Christine Haight Farley Because it is grading season, when I read the Second Circuit’s per curiam decision in Vans, Inc. v. MSCHF Prod. Studio, Inc., 2023 U.S. App. LEXIS 32063 (2d Cir. 2023), I already had my red grading…

Judge Pushes Back on SAD Scheme Sealing Requests

Judge Pushes Back on SAD Scheme Sealing Requests

A signature feature of SAD Scheme cases is that rightsowners typically try to seal defendants’ identities. The sealing helps rightsowners in several ways, including preserving their ability to proceed without defendant involvement, springing account and cash freezes on defendants to…

Roblox Sanctioned for SAD Scheme Abuse--Roblox v. Schedule A Defendants

Roblox Sanctioned for SAD Scheme Abuse–Roblox v. Schedule A Defendants

TIL: Roblox regularly uses the SAD Scheme. I found at least 19 cases. In the lawsuit I’m covering today, Roblox named over 250 defendants. If that’s true with the other 18 cases, Roblox may have sued 4,000+ defendants using the…