Texas Ethics Opinion Approves Competitive Keyword Ads By Lawyers

The Texas State Bar’s Professional Ethics Committee has issued Ethics Opinion #661 approving lawyers’ use of competitive keyword advertising. The opinion concludes: A lawyer does not violate the Texas Disciplinary Rules of Professional Conduct by simply using the name of…

Google Must Answer Lawsuit For Manually Removing Websites From Its Search Index–E-ventures v. Google (Forbes Cross-Post)

You’d probably be hopping mad if Google manually kicked your website out of its search index; and if you’re an SEO company and Google also kicked all of your clients out, you’d probably feel pretty litigious. But courts have repeatedly…

Google Isn’t Required To De-Index Negative Ripoff Report–Fakhrian v. Google (Forbes Cross-Post)

We’ve frequently seen that many people want a “magic wand” that would allow them to decide exactly what search results Google shows for their names. Hence, the popularity of the so-called “right to be forgotten” in Europe, with nearly 1.5M…

Q1 2016 Quick Links, Part 4 (Copyright, Marketing and More)

Q1 2016 Quick Links, Part 4 (Copyright, Marketing and More)

Copyright * Naruto v. Slater: “Naruto is not an “author” within the meaning of the Copyright Act.” I heart Naruto! * Handshoe v. Abel, 1:14-cv-00159-KS-MTP (S.D. Miss. Jan. 8, 2016) (cites omitted): Given that there is no dispute that the…

Google Defeats Lawsuit Over Duplicate Content Penalty--D'Agostino v. Appliances Buy Phone

Google Defeats Lawsuit Over Duplicate Content Penalty–D’Agostino v. Appliances Buy Phone

D’Agostino provided web development services to the Appliances Buy Phone (ABP) website. He wanted to sharpen his SEO skills, so he agreed in 2009 with the ABP owners to create a mirror version of ABP, called Appliances4Sale (AFS) as a…

Court Beats Down Another Competitive Keyword Advertising Lawsuit--Beast Sports v. BPI

Court Beats Down Another Competitive Keyword Advertising Lawsuit–Beast Sports v. BPI

If you’ve been keeping up with the blog over the past several years, you already know that competitive keyword advertising lawsuits consistently lose in court. So in that sense, today’s blog post isn’t telling you anything new. Yet, it’s still…

Court Orders Uber To Control Its Google Search Results

Court Orders Uber To Control Its Google Search Results

What happens when national trademarks, used on the borderless Internet, conflict with regional trademarks? This is one of the most venerable topics in Internet Law; see, e.g., the Blue Note case from 20 years ago. More recently, Jake blogged about…

2H 2015 Quick Links, Part 8 (Consumer Reviews, Google)

2H 2015 Quick Links, Part 8 (Consumer Reviews, Google)

Consumer Reviews * In the hotel industry, “social media postings are resulting in additional capital expenditures as owners become more aware of and respond to criticisms and unfavorable comments. This effect became significant starting around 2012 and continues to increase.”…

Google Books Defeats Copyright Lawsuit Using 512(c)--Avdeef v. Google

Google Books Defeats Copyright Lawsuit Using 512(c)–Avdeef v. Google

The wheels of justice move slowly. To wit, the main Authors Guild vs. Google Books litigation has been percolating in the courts for almost a decade (September 20 is the 10 year anniversary–how do you plan to celebrate?!). Despite the…

Keyword Ad Lawsuit Isn't Covered By California's Anti-SLAPP Law

Keyword Ad Lawsuit Isn’t Covered By California’s Anti-SLAPP Law

The plaintiff, Los Angeles Yellow Cab, and defendants compete in the taxi industry. The defendants bought keyword ads at the search engines, such as the following triggered by the search “Yellow Cab Los Angeles”: Yellow Cab Los Angeles—Call 800–521–8294 or…