French Lawsuit Involving “Search Engine Optimization” Techniques
I haven’t seen much discussion on the recent French opinion Societe Kaligona v. Societe Dreamnex, French Court of Appeals, Jan. 12, 2005. (I’m working from a BNA report—subscription required). The case involves two competing Internet sex shops. Dreamnex’s site saw…
Google and Keyword/Domain Name Convergence
Bob Tedeschi speculates about why Google became a registrar. He discusses a number of good reasons but missed perhaps the most obvious. To Google, there’s no difference between selling domain names and selling keywords: both are merely ways for companies…
Shopbots and Nash Equilibrium
Interesting News.com article by Paul Festa discussing a report by Prof. Michael Baye of Indiana University on why shopbots have not led to homogeneous prices by all retailers. The basic argument: retailer are constantly changing prices to avoid letting competitors…