By Eric Goldman Marketing/Branding * To stimulate demand for its services, the British postal service is pointing out that snail mail is a good way to use olfactory marketing. Try to keep up with THAT, spammers! But doesn’t this give…
By Eric Goldman Howard Bashman provides some useful updates on the Roommates.com case. First, the Ninth Circuit has rejected the amicus brief filed by Amazon.com and numerous other Internet companies because, according to Bashman, the amicus brief would have created…
By Eric Goldman I was so jammed at the beginning of November that I didn’t have time to post my quick links from October. Never fear; that omission is being corrected with a double shot of quick links covering October…
By Eric Goldman U.S. v. Hanny, 2007 WL 4322265 (8th Cir. Dec. 12, 2007) Given its blatant illegality, I’m a little surprised that we don’t hear more about busts of companies and individuals selling prescription drugs over the Internet. I…
By Eric Goldman Facebook, Inc. v. ConnectU LLC, 2007 WL 4249924 (N.D.Cal. Nov. 30, 2007) (denying sanctions); Facebook, Inc. v. ConnectU LLC, 2007 WL 4249926 (N.D.Cal. Nov. 30, 2007) (dismissing individual defendants) You may recall the intertwined relationship between ConnectU…
By Eric Goldman Reputation is a hot topic in Cyberlaw circles, so the Yale ISP conference on Reputation Economies in Cyberspace came at a propitious time. Some of my meta-observations from the talks. 1) We lack a uniformly accepted definition…
By Eric Goldman Biosafe-One, Inc. v. Hawks, 2007 WL 4212411 (S.D.N.Y. Nov. 29, 2007) This case involves competitors in the septic system cleaning products business (a topic of apparent personal interest to William Patry). Defendant acted as the plaintiff’s mortgage…
By Eric Goldman Hansson Inc. v. Brower, 4:07-cv-05898-CW (N.D. Cal. complaint filed Nov. 21, 2007) In my Cyberspace Law course, I teach students that they should not just consider the liability of the person who committed the allegedly tortious behavior,…
By Eric Goldman In the Perfect 10 v. Amazon case, the Ninth Circuit has reversed itself on who has the burden of establishing fair use in the context of a preliminary injunction motion. See the revised opinion. In the original…
By Eric Goldman I previously blogged on ISC2 v. Degraphenreed. This case involves an individual (Degraphenreed) who was formerly certified as a CISSP and, after losing the certification, developed and used a new title with the same acronym. Not only…