Injunction Requires Negative Keywords in Future Adwords Campaigns
By Eric Goldman Orion Bancorp Inc. v. Orion Residential Finance LLC, 2008 WL 816794 (M.D. Fla. March 25, 2008). It looks like courts/lawyers are finally getting savvier about broad matching (see my previous blogging on the legal understanding of broad…
Court Says Keyword Metatags Don’t Matter–Standard Process v. Banks
By Eric Goldman Standard Process, Inc. v. Banks, 2008 WL 1805374 (E.D. Wis. April 18, 2008) SEOs and SEMs have known for years that most search engines ignore or give minimal acknowledgement to keyword metatags. Lawyers, on the other hand,…
Two Open Positions at the High Tech Law Institute, Santa Clara University
By Eric Goldman We’re hiring! Please send interested candidates to the online job descriptions and application mechanism. _________ The High Tech Law Institute (HTLI) is the umbrella organization that sponsors and helps administer Santa Clara University School of Law’s well-regarded…
Online Advertising Conference Recap
By Eric Goldman Last Friday, the High Tech Law Institute and the Berkeley Center for Law & Technology co-sponsored the Law & Business of Online Advertising conference. We had first-rate panelists and an enthusiastic audience of over 100 attendees. Rebecca…
March 2008 Quick Links, Part II
By Eric Goldman Copyright * A lot of action on whether “making available” a file in a P2P share directory is copyright infringement, including Elektra v. Barker and London-Sire v. Doe. Patry summarizes the action. * Ticketmaster L.L.C. v. RMG…
March 2008 Quick Links, Part I
By Eric Goldman It’s a sign of my busy March/April that I am just now posting these… Reputation/47 USC 230 * I have a lot to say about the JuicyCampus story (AP, MSNBC, Chronicle of Higher Education). Unfortunately, I ran…
Bay Area Blawgers 3.0, May 20, Berkeley
By Eric Goldman The High Tech Law Institute at Santa Clara University School of Law is pleased to sponsor Bay Area Blawgers 3.0, the third gathering of legal bloggers in the Bay Area and friends. This time we’re thrilled to…
“Trademark Use in Commerce” Revisited
By Eric Goldman You may recall my repeated discussion about the trademark use in commerce doctrine. A quick recap: the federal trademark infringement statute references the requirement that the defendant make a “use in commerce” of the plaintiff’s trademark. This…
Trademark Dilution Symposium Videos
By Eric Goldman It seems like only yesterday that the High Tech Law Institute sponsored the Trademark Dilution Symposium, but a quick look at the calendar reveals that it’s been over 6 months. Wow, how time flies! Even at this…
Pro-Zango Amicus Brief in Zango v. Kaspersky
By Eric Goldman The National Business Coalition on E-Commerce and Privacy has filed an amicus brief supporting Zango in Zango v. Kaspersky, the lawsuit over an anti-spyware vendor’s classification of third party software as “spyware.” I’m not familiar with this…