Google Goes on Offensive in AdWords Trademark Lawsuit–Google v. John Beck Amazing Profits
By Eric Goldman Google, Inc v. John Beck Amazing Profits, LLC, C09 03459 (N.D. Cal. complaint filed July 27, 2009). [Warning: 1.4MB file] The Justia page. A couple of interesting developments in John Beck Amazing Profits v. Google, the putative…
Google Down to 7 AdWords Lawsuits–Ascentive v. Google Voluntarily Dismissed
By Eric Goldman Ascentive v. Google, Inc., 2:09-cv-02871 (E.D. Pa. voluntary dismissal July 30, 2009) The litigation count on Google’s keyword ad lawsuits has started trending downward. For the second time in a week, a plaintiff has voluntarily dismissed its…
Google Down to 8 AdWords Lawsuits–Jurin v. Google Voluntarily Dismissed
By Eric Goldman Jurin v. Google, Inc., 2:09-cv-03934-GHK-E (C.D. Cal. voluntarily dismissed July 23, 2009) Google’s AdWords litigation docket has reversed direction, at least temporarily, as Jurin has voluntarily dismissed his lawsuit against Google. This dismissal came shortly after Jurin…
Republishing Third Party Ratings in Marketing Material Might Be Copyright/Trademark Infringement–Health Grades v. Robert Wood Johnson Univ. Hospital
By Eric Goldman Health Grades, Inc. v. Robert Wood Johnson University Hospital, Inc., 06-CV-02351-JLK (D. Colo. June 19, 2009) A Colorado judge has reached the remarkable conclusion that a hospital publicizing its star ratings and other recognition from a third…
Ninth Lawsuit Against Google Over AdWords–Rosetta Stone v. Google
By Eric Goldman Rosetta Stone Ltd. v. Google, Inc., 1:09-cv-00736-GBL-JFA (E.D. Va. complaint filed July 10, 2009) [Note: some of you may wonder how my litigation count reached #9 when my last blog post in this series was at #7….
“Keyword Advertising Law” Talk (New and Improved!)
By Eric Goldman I recently spoke on the state of keyword advertising law, which prompted me to rewrite my PowerPoint slides from scratch in light of the many recent developments. So, now available for your enjoyment: * my talk slides…
June 2009 Quick Links, Part 1
By Eric Goldman Just a reminder that I post some items to Twitter that don’t make it into these monthly recaps. If you want even more, you can track a superset of my online activities at Friendfeed. Search Engines *…
Seventh Lawsuit Over Google AdWords–Jurin v. Google
By Eric Goldman Jurin v. Google, Inc., CV 09-03934 (C.D. Cal. complaint filed June 2, 2009) Frankly, I don’t know exactly how many lawsuits are pending against Google over its AdWords service. I know of seven, including this one, but…
Sixth Lawsuit Filed Over Google AdWords, Plus an Assault on Google’s Organic Search Results–Ascentive v. Google
By Eric Goldman Ascentive, LLC v. Google, Inc., 2:09-cv-02871-JS (E.D. Pa. complaint filed June 25, 2009) Guess who got sued again? Google now has 6 pending lawsuits challenging its AdWords service. The previous five are: * Rescuecom v. Google *…
Twitter, Email and Brand Engagement
By Eric Goldman Last week, in an interview with a reporter, I extolled the virtues of Twitter as a tool for brands to keep in touch with and engage their customers. The reporter responded by asking why brands would choose…