Keyword Law Talk at MLRC

By Eric Goldman

Last week I spoke at the Legal Frontiers in Digital Media conference at Stanford, organized by the Media Law Resource Center. The topic was online advertising, and I was allotted 10 minutes to recap the state of keyword advertising law and provide some practical suggestions. Trying to stay within this tight time limit (I ended up taking more like 18 minutes), I redacted my hour-long talk into a 2 slide whirlwind. See my abbreviated slides. For more, see the full unredacted version of the Keyword Law talk (recently updated).