Google/Viaticum, Luteciel

March 16, 2005 · by · in Search Engines, Trademark

New ruling from the Versailles Court of Appeals in the Google/Viaticum, Luteciel case over Google France’s sale of the keywords “bourse de voyages”, “bourse de vols” and “bdv” to competitors. Once again, Google France loses. The French courts continue to hammer Google for its keyword suggestion tool and for differences in its trademark policies compared to Overture and Espotting.