Q3 2011 Quick Links, Part 5
By Eric Goldman See the other quick links posts in this series: * Q3 2011 Quick Links, Part 4 * Q3 2011 Quick Links, Part 3 * Q3 2011 Quick Links, Part 2 (Trademarks/Domain Names Edition) * Q3 2011 Quick…
Q3 2011 Quick Links, Part 4
By Eric Goldman Content Regulation * Lawmakers are putting the squeeze on advertisers to be content police. Meanwhile, VeriSign begged for the right to act as content police before changing its mind. * Kowalski v. Koster, 2011 WL 4349365 (W.D….
Q3 2011 Quick Links, Part 3
By Eric Goldman Advertising Search Marketing * Search Engine Land: “In many cases, it is worth buying keywords even if you rank organically for them.” Similarly, a Google study indicates that PPC advertising lifts clicks on organic results. Prior blog…
Google Defeats Class Certification in Keyword Ad Lawsuit–FPX v. Google
By Eric Goldman FPX, LLC v. Google, Inc., 2011 WL 4783376 (E.D. Tex. Sept. 29, 2011) Google obtained a major victory in one of the most serious pending lawsuits against it challenging its AdWords keyword advertising program. Putative class action…
Q3 2011 Quick Links, Part 2 (Trademarks/Domain Names Edition)
By Eric Goldman * In the Betty Boop case (Fleischer Studios v. AVELA), the Ninth Circuit stepped back from some of its perplexing language about aesthetic functionality and the Dastar opinion, but the revised opinion remains confusing. Rebecca’s coverage. *…
Recommended Books on Business Decision-Making Using Intellectual Property?
By Eric Goldman I posted the following to the IPProfs email list: I teach the IP Survey course principally as a business law course, i.e., companies are trying to make business decisions, and IP doctrines can help (or hinder) those…
GoDaddy Mismanages Its User Agreements–Crabb v. GoDaddy
By Eric Goldman Crabb v. GoDaddy.com, Inc., 2:10-cv-00940-NVW (D. Ariz. Sept. 27, 2011) As online user agreements become longer and more byzantine, it’s become common for a “master” user agreement to incorporate numerous other documents by reference. For example, stylistically,…
Q3 2011 Quick Links, Part 1 (Copyright Edition)
By Eric Goldman * The Golan v. Holder SCOTUS oral arguments are today. My colleague Tyler Ochoa has been actively monitoring the case: – his essay previewing the case and the issues it raises – an amicus brief on whether…
Article on Bypassing Geographic Content Restrictions Using Borrowed IP Addresses
By Eric Goldman Marketa Trimble (UNLV Law) has posted a full copy of her article, The Future of Cybertravel: Legal Implications of the Evasion of Geolocation. I’ve highlighted this article before, such as in my coverage of the Internet Law…
New Essay on 47 USC 230(c)(2)
By Eric Goldman I have posted a new essay, Online User Account Termination and 47 U.S.C. ยง230(c)(2), to SSRN. I wrote this essay as a contribution to a virtual world symposium at UC Irvine, and it will be published in…