Web 2.0 Marketing and the Law

By Eric Goldman Today I participated in the Pike & Fischer teleconference on Web 2.0 legal issues (” Best Practices for Businesses Exploring…Exploiting…and Expanding in Web 2.0″). Among other things, I was asked, in 8 minutes or less, to provide…

December 2007 Quick Links

By Eric Goldman Marketing * I’ve blogged about Various, which operates AdultFriendFinder.com, before. They made the news recently in two ways. First, they sold to Penthouse for half-a-billion dollars. Second, they settled with the FTC for “pelting” users with unwanted…

Avvo Wins Big in Ratings Lawsuit–Browne v. Avvo

By Eric Goldman Browne v. Avvo, C07-0920RSL (W.D. Wash. motion to dismiss granted Dec. 18, 2007) The lawsuit against Avvo for lawyer ratings has been dismissed without leave to amend. This is a big win for Avvo. The ruling turns…

Oct.-Nov. 2007 Quick Links, Part 2

By Eric Goldman Marketing/Branding * To stimulate demand for its services, the British postal service is pointing out that snail mail is a good way to use olfactory marketing. Try to keep up with THAT, spammers! But doesn’t this give…

Internet Doctor Gets Extra Jail Time for Using Website–US v. Hanny

By Eric Goldman U.S. v. Hanny, 2007 WL 4322265 (8th Cir. Dec. 12, 2007) Given its blatant illegality, I’m a little surprised that we don’t hear more about busts of companies and individuals selling prescription drugs over the Internet. I…

Google Resists Subpoena for Keyword Ad Purchases–Connor Sport Court v. Google

By Eric Goldman Connor Sport Court International, Inc. v. Google Inc., CV-06-3066 PHX JAT // CV 07-80252 (N.D. Cal. motion to compel filed Oct. 31, 2007) This summer, I reported on trademark litigation between Connor Sport Court and Rhino Court….

Vendor of Illicit Phone Records Not Protected by 230–FTC v. Accusearch

By Eric Goldman Federal Trade Commission v. Accusearch, Inc., 06-CV-105-D (D. Wy. Sept. 28, 2007) Accusearch (a/k/a Abika) offers for sale records of telephone calls made by telephone subscribers. Abika doesn’t acquire the records itself directly from the phone companies;…

Telephone Numbers as Identity Authenticators–Abrams v. Facebook

By Eric Goldman I think it’s interesting to read these two developments side-by-side: Development #1: Abrams v. Facebook, Inc., C07-05378 (N.D. Cal. complaint filed Oct. 22, 2007). A woman initiates a class action lawsuit against Facebook because Facebook’s users send…

September 2007 Quick Links Part I

By Eric Goldman Marketing * From the NYT: There are 200+ auto repair shops in the “Iron Triangle” area in New York, and apparently they compete fiercely with each other, shouting out price quotes as cars needing repairs drive by….

August 2007 Quick Links, Part I

By Eric Goldman Search Engines * Google extended its ad serving technology to consider a user’s past search phrases in addition to their current search term. * Greg Linden: “Google is teasing too many lions.” * BusinessWeek: Some VCs are…