May 2008 Quick Links, Part 1 (Trademarks/Domain Names Edition)
By Eric Goldman * Syncsort Inc. v. Innovative Routines Intern., Inc., 2008 WL 1925304 (D.N.J. April 30, 2008). Including a third party trademark in a keyword metatag qualified as nominative use. (Along the same lines, see the Designer Skin case…
March 2008 Quick Links, Part II
By Eric Goldman Copyright * A lot of action on whether “making available” a file in a P2P share directory is copyright infringement, including Elektra v. Barker and London-Sire v. Doe. Patry summarizes the action. * Ticketmaster L.L.C. v. RMG…
Feb. 2008 Quick Links
By Eric Goldman Advertising * BusinessWeek: Monetizing social networking sites isn’t as easy as everyone had hoped, clickthrough rates are through the floor (0.04%!), and ad proliferation on the sites is driving users away. * Wilbur, Kenneth C. and Zhu,…
Jan. 2008 Quick Links (IP Edition)
By Eric Goldman Trademarks and Domain Names * Adidas America, Inc. v. Payless Shoesource, Inc., 2007 WL 4482201 (D. Oregon Dec. 21, 2007). This case (1) discusses whether advice of counsel is a defense against willfulness in the trademark context,…
Oct.-Nov. 2007 Quick Links, Part 2
By Eric Goldman Marketing/Branding * To stimulate demand for its services, the British postal service is pointing out that snail mail is a good way to use olfactory marketing. Try to keep up with THAT, spammers! But doesn’t this give…
September 2007 Quick Links Part I
By Eric Goldman Marketing * From the NYT: There are 200+ auto repair shops in the “Iron Triangle” area in New York, and apparently they compete fiercely with each other, shouting out price quotes as cars needing repairs drive by….
August 2007 Quick Links, Part I
By Eric Goldman Search Engines * Google extended its ad serving technology to consider a user’s past search phrases in addition to their current search term. * Greg Linden: “Google is teasing too many lions.” * BusinessWeek: Some VCs are…
July 2007 Quick Links, Part I
By Eric Goldman Search Engines * According to this study, up to 40% of search queries are “re-finding queries” (i.e., the searcher is trying to re-find previously viewed information). The implication: “Because people repeat queries so frequently, search engines should…
June 2007 Quick Links
By Eric Goldman Email * Spam cases are coming at a regular clip, and it’s tricky divining the latest state of the law. Two recent cases that caught my attention: – US v. Impulse Media Group, 2007 WL 1725560 (W.D….
Google Sued in Domainer Lawsuit–Vulcan Golf v. Google
By Eric Goldman Vulcan Golf, LLC v. Google, Inc., No. 07CV3371 (N.D. Ill. complaint filed June 15, 2007) [WARNING! the complaint is a 4.3MB PDF] Domainer litigation is heating up, and this lawsuit may be the most ambitious anti-domainer lawsuit…