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Technology & Marketing Law Blog

« KinderStart Lawsuit Dismissed (With Leave to Amend) | Main | Web Marketing Legal Issues Talk »

July 14, 2006

Another Day, Another Lawsuit Over Search Engine Placement--Datner v. Yahoo

By Eric Goldman

Datner v. Yahoo! Inc, Case No. BC355217 (Cal. Superior Court complaint filed July 11, 2006)

Websites dropped from search engine databases may not be getting rich, but maybe their lawyers are. This is the latest entry in the derby to get a search engine placement case past the search engines' motion to dismiss. The case claims Intentional and Negligent Interference with Prospective Economic Advantage and a California B&P 17200 violation. My recommendation: don't bet on this horse to win the derby. It's DOA.

(Hat tip: Phillip Winn at Blogcritics)

Posted by Eric at July 14, 2006 09:36 AM | Search Engines

Comments

I HAVE A SIMILAR SITUATION WITH YAHOO. I SIGNED UP FOR A YAHOO SEARCHABLE MARKETING PROGRAM FOR 'PLAY PRIVATE GOLF COURSES', AND WAS ALWAYS IN YAHOO'S TOP-TEN, IN ADDITION TO THE PAID LINK RESULT. THEN WHEN I STOPPED 'PAYING' FOR THE SEARCH, YAHOO WIPED US OUT OF THEIR SEARCH RESULTS (DOESN'T SHOW AFTER 500 TRIES)!! WE STILL RETURN IN THE TOP-'THREE' RESULTS FOR 'PLAY PRIVATE GOLF COURSES' WITH EVERY OTHER SEARCH ENGINE!!!!! PEOPLE SHOULD BE WARNED NOT TO USE YAHOO MARKETING SERVICES!!!
JERRY

Posted by: JERRY GRIFFITH at September 24, 2006 08:22 AM